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e-SCENTS

Bom Ar specializes in capturing the essence of nature and video games are full of lush, vibrant worlds inspired by it.

So why not bring the fragrance of these virtual landscapes into gamers’ real-life spaces?


We created exclusive diffusers inspired by the most iconic trees in gaming history.

e-Scents. The first pixel you can smell.














/ With

Vinícius Oliveira, Fábio Noremberg, Ignacio Carelli, Kauê Fregolon, Melissa Vaz, Juliano de Almeida, Melissa Pottker, Alexandre Vilela and Marcelo Bruzzesi.

At Betc HAVAS.